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Accountabilities
Trade Marketing
-Responsible for the development of specific customer annual / quarterly / monthly plan
-Assist Trade Marketing Manager in trade plan sell in and evaluation
-Work with BU Marketing team to drive brand or package initiatives at specific customers and distributors
-Track, report and share results with customers and distributors
-Assist Trade Marketing Manager in trade marketing capability development at distributors
-Assist Trade Marketing Manager in strengthening Health and Wellness Strategy
-Ensure implementation of PGSB Merchandising Standard for distribution, pricing & shelving
-Ensure accurately & timely communication flow with field force on initiatives, final plans & support
Distributors Communication & Support
-Monitor, analyze and share results of key customer marketing programs
-Facilitate trade marketing Best Practice Tool development and sharing
-Monitor the marketing program development & execution
-Assist in enhancing the business model of "Right Choice Distributor"
Support National Campaign and Channel Merchandising Initiatives
-Support Trade Marketing Manager on national campaign and channel merchandising initiatives development
-Work with vendor and distributor teams on national campaign and channel merchandising programs execution and evaluation
Sales Analysis
-Support Trade Marketing Manager to deliver accurate & timely sales analysis
Key skills/ Critical experience
-University graduate or above, major in Marketing
-3-5 years of progressive sales or marketing experience, FMCG experience preferred
-Provide direction and support to analysts in regards to project and insight development
-Support field sales team by delivering capabilities on product and category reviews to data insights and analysis
-Assist in development of divisional strategy planning and AOP delivery
-Inspire passion in growing brand and winning in market place
-Strong attention to details and adherence to procedures and systems
-Ability to communicate effectively with other people
-Strong sense of ownership and time
-High willingness to learn and help others
-Capable of working under pressure
-Fluent in English both written and oral
-Good at Microsoft Office software application
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